by Doug Rucker Doug Rucker

GETTING READY FOR CHANGE

GETTING READY FOR CHANGE

In this leadership training and motivation video, I help pressure washing business owners prepare for change.  The big result of Covid is change in the way we do business.  Pressure washing businesses are not exempt.  But just consider the long list of businesses that did not survive because they didn’t change long before covid.  Check out the entire video for the full list!

 

There are actually six ways that you can help prepare your business for change!

CREATE A PLAN

A plan with goals is vital before attempting to implement changes.  The purpose of such a step by step, gradual plan for change is to lessen risk and correct unexpected errors along the way.  What is the reason for the change?  What’s the end goal?  And how will it affect each aspect of your business such as marketing, HR, accounting, employee morale and communication flow?

HANDLE RESISTANCE TO CHANGE

It’s completely normal for your entire team to want nothing to do with new procedures.  As the leader of the organization, you’re much better inviting voices of resistance to speak up and speak out.  Listen carefully to the legitimate concerns and questions they raise so that you can build trust with your team.

ACCEPT TRENDS

Small business owners must be aware of cultural shifts and trends because it will affect your business.  When customers begin paying through an app rather than sending checks by mail, you have to change with those trends.  If customers prefer to communicate by text rather than by email or phone call, embrace it. Tens years ago, I began placing “call or text” along with my cell phone number on every marketing piece we put out.  Check out the entire video for more cultural trends that will definitely affect pressure washing service businesses.

THREE MORE

There are three more ways to prepare for change which I discuss at length in the video.  So be sure and check them out!  I also take a few moments to share my personal faith story, and about how Christ radically changed my life.  There is another pressure washing leadership motivation video which you might enjoy about FIRING CUSTOMERS.  If you are looking to try some new cleaning solutions for your pressure washing business, check out this post!